There's no doubt about it, search engine optimization (SEO) needs to be a crucial part of your overall digital marketing strategy. It's the gift that keeps on giving. Once your website ranks on top of the search engine results pages for your target SEO keywords, you'll see a steady stream of highly qualified website visitors who eventually turn into prospects and customers. Yet, most companies don’t fully understand how to develop an effective SEO strategy. In this interview, Chris discusses how to develop and implement a lead and sales-generating SEO strategy that will yield results for years to come. Learn proven and tested strategies that have helped his companies and many of his customers dominate page number one on Google.